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Ideogram

Source-checked

in Images & design · 33 tools compared

Generate and revise artwork in a visual workspace

Ideogram creates and edits visual designs, including text that can be separated into editable layers. Choose it for artwork whose wording needs revisions. Free access is conditional, private work needs an appropriate paid plan, and downloadable model licenses differ from hosted-image rights.

  • Free plan$0
  • Paid from$15/month

Free includes: Weekly slow credits for eligible accounts; no priority credits or private generation.

Runs on Web app

Prices and limits checked against 4 official sources · how we check

Ideogram homepage screenshot showing the official landing page
Official homepageideogram.aiCaptured

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Ideogram: editable text layers and free slow credits, but private work needs Plus at $15/month billed annually

Updated October 4, 2026 · By Elias Brandt · Documentation review, not tested hands-on

Pros

  • Copy revisions
  • Different delivery routes
  • Private work option

Cons

  • Typography limits
  • Privacy is a plan decision
  • Free access is narrow

Bottom line

Free plan

Weekly slow credits for eligible accounts; no priority credits or private generation.

Choose Ideogram if

Choose Ideogram if the wording on a poster or campaign visual is likely to change after the first direction is approved, because Layerize Text can separate detected lettering for editing.

Skip it if

Skip the Free plan for confidential work, because private generation is listed only from Plus upward.

Best forDesigners revising campaign copyTeams needing editable image objectsDevelopers choosing between hosted and downloadable models

Strengths, limits and who it suits, in full

Strengths

  • Copy revisions Editable text can make a design easier to revise without starting the artwork again.
  • Different delivery routes A browser workflow and developer routes serve different production needs.
  • Private work option Paid plans from Plus include private generation, which the Free plan does not.

Limits

  • Typography limits Layerize Text is beta; curved or heavily decorative lettering may not be detected.
  • Privacy is a plan decision Do not put an unreleased client brief into a public-generation workflow.
  • Free access is narrow Free gives weekly slow credits only, with no priority credits and no priority-only AI editing.

Who it suits

  • Designers revising campaign copy Useful when wording changes after the first visual direction is approved.
  • Teams needing editable image objects Text layers do not establish that every illustration element is editable.
  • Developers choosing between hosted and downloadable models The API and model licensing are separate from the app plans, so confirm which route your project needs.

How much does Ideogram cost?

Prices confirmed · checked

Regional prices: USD annual-plan figures shown by the provider; tax and region are not specified.

Slow generation does not include priority-only AI editing. Check account eligibility and the selected model before relying on a free workflow. Month-to-month billing is listed at $20 (Plus), $60 (Pro) and $30 per user (Team); the lower figures above apply only to annual billing.

PlanPriceWhat you get
Free$0 sourceFrom ideogram.ai/pricing, checked Oct 4, 2026 (opens in a new tab)Weekly slow credits for eligible accounts; no priority credits or private generation.
Plus$15/month; $180 billed annually sourceFrom ideogram.ai/pricing, checked Oct 4, 2026 (opens in a new tab)2,400 monthly priority credits and private generation.
Pro$42/month; $504 billed annually sourceFrom ideogram.ai/pricing, checked Oct 4, 2026 (opens in a new tab)7,500 monthly priority credits; batch generation.
Team$20/user/month billed annually sourceFrom ideogram.ai/pricing, checked Oct 4, 2026 (opens in a new tab)At least two users; 3,600 credits per user each month.
EnterpriseCustom quoteCustom models; API billing is separate.
Ideogram official pricing page screenshot with plan names
Official pricing pageideogram.aiCaptured

Taxes, currency and promotions can change the price you see at checkout.

Try Ideogram free (opens in a new tab)

Key features

FeatureWhat it doesWatch out
Generate and revise artwork in a visual workspace—
Layerize Text separates detected text for editing—
Hosted API and downloadable model routes—
Private generation on paid plans from Plus—
Batch generation on the Pro plan—
Team plan for at least two users with 3,600 credits each per month—

Can the next person revise the wording?

A finished-looking poster is not necessarily an editable handoff. Ideogram’s text-layer feature extracts lettering into components; it does not promise a fully editable vector drawing. Ask the recipient which application and file type they need before you generate the design. A flattened image can be a useful approval proof while still failing the final handoff.

Keep an exact copy sheet outside the image: headline, date, address and any disclaimer. Approve those strings independently of the visual style. Recheck them after resizing, especially when a small line sits near an edge. A correct headline does not compensate for a missing address or an altered date.

Which license applies to a self-hosted workflow?

The model licensing page separates non-commercial public weights from commercial self-hosting. The license attached to inference code is not permission to use model weights for every business purpose. Hosted app outputs, API usage and operating your own model are separate decisions. Customer-facing model services need their own scope check.

Is the Free plan enough for client work?

Treat free credits as a way to check fit, not as a production setup. Without private generation, a Free account is a poor place for real client material, so use a fictional brief for trials and read the plan terms before moving real work across. Slow credits may also matter when a revision round has a deadline.

Try a wording-change handoff

Proposed evaluation, not performed: use an eligible Free account with an available generation allowance and a fictional community-poster brief. If the account has no allowance, stop before purchasing; do not assume all new accounts qualify.

  1. Use “River Library Open Day”, “18 October” and “10:00–14:00” as the exact copy. Include no real client or personal data.
  2. Generate a simple poster with straight, plain lettering. Use Layerize Text, then change only the closing time to 15:00.
  3. Inspect every line and the background where the old lettering was. Note any clipping, leftover characters or unintended visual changes.
  4. Check the export options actually offered by that account. Reopen the chosen file in the recipient’s intended editor; do not infer editability from a filename.

Accept the workflow only if the corrected wording survives the handoff and the recipient can make the agreed next edit. Record the observed file type and limitations after the trial, not in advance.

Is Ideogram worth it?

Documentation review plus dated public user reports. Documentation review, not tested hands-on. Not scored.

Worth it if

  • Choose Ideogram if the wording on a poster or campaign visual is likely to change after the first direction is approved, because Layerize Text can separate detected lettering for editing.
  • Choose it if you need a hosted API or a downloadable model route next to the browser app, and you are ready to check which licence scope your use falls under.

Probably not if

  • Skip the Free plan for confidential work, because private generation is listed only from Plus upward.
  • Skip it if curved or heavily decorative lettering must be handled reliably, since the provider labels Layerize Text as beta.

Ideogram alternatives

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Used Ideogram? Write the first review. Visitor opinions are moderated and kept separate from our source checks.

Frequently asked questions

Does Ideogram have a free plan?

Yes, but conditionally. The Free plan gives eligible accounts weekly slow credits at $0. It does not include priority credits or private generation, and slow generation excludes priority-only AI editing. Eligibility depends on the account, so check the pricing page and the model you plan to use before building a free workflow around it.

How much does Ideogram Plus cost?

Plus is listed at $15 a month when billed annually, which comes to $180 a year. Month-to-month billing is listed at $20. Plus includes 2,400 monthly priority credits and private generation. The provider's figures are in USD; tax and region are not specified, so the final checkout price may differ.

Can Ideogram make text editable after generating an image?

Ideogram's Layerize Text feature separates detected text from an image so it can be edited. It is labelled beta, and curved or heavily decorative lettering may not be detected. It does not make every illustration element editable, so confirm the file type your recipient needs before relying on it.

Is Ideogram's downloadable model free for commercial use?

Not automatically. The licensing page separates non-commercial public weights from commercial self-hosting, and hosted app outputs, API usage and running your own model are separate decisions. Check which scope applies to your use before putting a self-hosted model into a customer-facing service.

Sources and method4 official sources · Oct 4, 2026

Sources for this profile

Official product, pricing, text-layer and licensing pages are listed as sources. The proposed evaluation below has not been performed. Provider demonstrations are not our test results.

Sources checked Oct 4, 2026. Found something out of date? See how we correct profiles.

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